{"slug":"recipe-034-set-up-cross-platform-web-tracking","title":"Set up cross-platform web tracking","tags":["source:clickminded","type:recipe","server:clickminded-sop","cross","platform","web","tracking"],"agent_summary":"Recipe 034: Set up cross-platform web tracking Set up conversion tracking for your website acros multiple platforms  __Last Updated / Reviewed:__ 10/18/2023 __🚀 Goal:__ To set up conversion tracking f","trigger_phrases":["set up cross platform web tracking","how to set up cross platform web tracking"],"runnable":false,"markdown":"\r\nRecipe 034: Set up cross-platform web tracking\r\n\r\nSet up conversion tracking for your website acros multiple platforms \r\n\r\n__Last Updated / Reviewed:__ 10/18/2023\r\n\r\n__🚀 Goal:__ To set up conversion tracking for your website acros multiple platforms \r\n\r\n__🤔 Why this is important:__ To track the performance of your campaign on these platforms. \r\n\r\n__🗓️ When this is done:__ Set up once in the beginning of your campaign.\r\n\r\n__👨 Who does this:__ Paid marketing and analytics specialist.\r\n\r\n__⚠️Prerequisites or requirements: __You need to sign up for the various platforms you want to run a paid campaign on. For example: Pinterest, Facebook, Google, etc.\r\n\r\n[__Click here to get the most up-to-date version of this Recipe__](https://members.clickminded.com/recipe/034)\r\n\r\n## Step 1 - Setting up Pinterest Conversion Tracking using GTM\r\n\r\nClick here to view this SOP 094: Setting up Pinterest Conversion Tracking ([web version](https://members.clickminded.com/sop/094/)) __Outcome__: You are able to see how many conversions your Pinterest Ads campaigns brought you, and how much they are worth to you.\r\n\r\n## Step 2 - Setting up Twitter Conversion Tracking using GTM\r\n\r\nClick here to view this SOP 095: Setting up Twitter Conversion Tracking ([web version](https://members.clickminded.com/sop/095/)) __Outcome__: You are able to see how many conversions your Twitter Ads campaigns brought you, and how much they are worth to you.\r\n\r\n## Step 3 - Installing the LinkedIn pixel on your site\r\n\r\nThe LinkedIn pixel is properly installed without any technical issues.\r\n\r\nClick here to view this SOP 108: Installing the LinkedIn pixel on your site ([web version](https://members.clickminded.com/sop/108/))\r\n\r\n## Step 4 - Installing the TikTok pixel on your site\r\n\r\nClick here to view this SOP 110: Install TikTok pixel on your site ([web version](https://members.clickminded.com/sop/110/)) __Outcome__: The TikTok pixel is properly installed without any technical issues.\r\n\r\n## Step 5 - Installing the SnapChat pixel on your site\r\n\r\nClick here to view this SOP 111: Installing the SnapChat pixel on your site ([web version](https://members.clickminded.com/sop/111/)) __Outcome__: The Snapchat pixel is properly installed without any technical issues.","html":"<p>Recipe 034: Set up cross-platform web tracking</p>\n<p>Set up conversion tracking for your website acros multiple platforms</p>\n<p><strong>Last Updated / Reviewed:</strong> 10/18/2023</p>\n<p><strong>🚀 Goal:</strong> To set up conversion tracking for your website acros multiple platforms</p>\n<p><strong>🤔 Why this is important:</strong> To track the performance of your campaign on these platforms.</p>\n<p><strong>🗓️ When this is done:</strong> Set up once in the beginning of your campaign.</p>\n<p><strong>👨 Who does this:</strong> Paid marketing and analytics specialist.</p>\n<p>__⚠️Prerequisites or requirements: __You need to sign up for the various platforms you want to run a paid campaign on. For example: Pinterest, Facebook, Google, etc.</p>\n<p><a href=\"https://members.clickminded.com/recipe/034\"><strong>Click here to get the most up-to-date version of this Recipe</strong></a></p>\n<h2>Step 1 - Setting up Pinterest Conversion Tracking using GTM</h2>\n<p>Click here to view this SOP 094: Setting up Pinterest Conversion Tracking (<a href=\"https://members.clickminded.com/sop/094/\">web version</a>) <strong>Outcome</strong>: You are able to see how many conversions your Pinterest Ads campaigns brought you, and how much they are worth to you.</p>\n<h2>Step 2 - Setting up Twitter Conversion Tracking using GTM</h2>\n<p>Click here to view this SOP 095: Setting up Twitter Conversion Tracking (<a href=\"https://members.clickminded.com/sop/095/\">web version</a>) <strong>Outcome</strong>: You are able to see how many conversions your Twitter Ads campaigns brought you, and how much they are worth to you.</p>\n<h2>Step 3 - Installing the LinkedIn pixel on your site</h2>\n<p>The LinkedIn pixel is properly installed without any technical issues.</p>\n<p>Click here to view this SOP 108: Installing the LinkedIn pixel on your site (<a href=\"https://members.clickminded.com/sop/108/\">web version</a>)</p>\n<h2>Step 4 - Installing the TikTok pixel on your site</h2>\n<p>Click here to view this SOP 110: Install TikTok pixel on your site (<a href=\"https://members.clickminded.com/sop/110/\">web version</a>) <strong>Outcome</strong>: The TikTok pixel is properly installed without any technical issues.</p>\n<h2>Step 5 - Installing the SnapChat pixel on your site</h2>\n<p>Click here to view this SOP 111: Installing the SnapChat pixel on your site (<a href=\"https://members.clickminded.com/sop/111/\">web version</a>) <strong>Outcome</strong>: The Snapchat pixel is properly installed without any technical issues.</p>\n"}