{"slug":"recipe-030-set-up-google-business-profile-and-local-seo-for-clients","title":"Set up Google Business Profile and local SEO for clients","tags":["source:clickminded","type:recipe","server:clickminded-sop","google","business","profile","local"],"agent_summary":"Recipe 030: Set up Google Business Profile and local SEO for clients To set up Google Business profile and local SEO strategy for your clients. __Last Updated / Reviewed:__ 10/18/2023 __🚀 Goal:__ To s","trigger_phrases":["set up google business profile and local seo for clients","how to set up google business profile and local seo for clients"],"runnable":false,"markdown":"\r\nRecipe 030: Set up Google Business Profile and local SEO for clients\r\n\r\nTo set up Google Business profile and local SEO strategy for your clients.\r\n\r\n__Last Updated / Reviewed:__ 10/18/2023\r\n\r\n__🚀 Goal:__ To set up Google Business profile and local SEO strategy for your clients.\r\n\r\n__🤔 Why this is important:__ To help clients improve their visibility in Google’s local search results.\r\n\r\n__🗓️ When this is done:__ Set it up once in the beginning of your contract and review the local SEO strategy every month.\r\n\r\n__👨 Who does this:__ SEO specialist\r\n\r\n__⚠️Prerequisites or requirements: __You should have onboarded your clients and get your client’s business info such as website, addresses, etc.\r\n\r\n[__Click here to get the most up-to-date version of this Recipe__](https://members.clickminded.com/recipe/030)\r\n\r\n## Step 1 - Set up a new Google Business Profile account\r\n\r\nClick here to view this SOP 100: Set up a new Google Business Profile account ([web version](https://members.clickminded.com/sop/100/)) __Outcome__: Create a new Google Business Profile to manage your business account or your client’s business.\r\n\r\n## Step 2 - Optimizing a Google Business Profile listing\r\n\r\nClick here to view this SOP 101: Optimizing a Google Business Profile listing ([web version](https://members.clickminded.com/sop/101/)) __Outcome__: Google Business Profile listing contains all the information necessary for potential customers to find you through search engines.\r\n\r\n## Step 3 - Keyword Research for Local Business\r\n\r\nTake advantage of the many SOPs available in the library that address all the issues that can be uncovered by your audit.\r\n\r\nClick here to view this SOP 154: Keyword Research for Local Business ([web version](https://members.clickminded.com/sop/154/)) __Outcome__: Research a list of keywords that are relevant to your local business and inform your local SEO strategy.\r\n\r\n## Step 4 - Build citations in local directories\r\n\r\nClick here to view this SOP 155: Build citations in local directories ([web version](https://members.clickminded.com/sop/155/)) __Outcome__: Add your business name and address to popular data aggregators and directories, in order to increase links and mentions.\r\n\r\n## Step 5 - Collect and manage customer reviews for Google Business Profile\r\n\r\nClick here to view this SOP 158: Collect and manage customer reviews for Google Business Profile ([web version](https://members.clickminded.com/sop/158/)) __Outcome__: Generate a review form and send to your customers whenever you’ve successfully provided a service. Reply to your customers appropriately and delight them.","html":"<p>Recipe 030: Set up Google Business Profile and local SEO for clients</p>\n<p>To set up Google Business profile and local SEO strategy for your clients.</p>\n<p><strong>Last Updated / Reviewed:</strong> 10/18/2023</p>\n<p><strong>🚀 Goal:</strong> To set up Google Business profile and local SEO strategy for your clients.</p>\n<p><strong>🤔 Why this is important:</strong> To help clients improve their visibility in Google’s local search results.</p>\n<p><strong>🗓️ When this is done:</strong> Set it up once in the beginning of your contract and review the local SEO strategy every month.</p>\n<p><strong>👨 Who does this:</strong> SEO specialist</p>\n<p>__⚠️Prerequisites or requirements: __You should have onboarded your clients and get your client’s business info such as website, addresses, etc.</p>\n<p><a href=\"https://members.clickminded.com/recipe/030\"><strong>Click here to get the most up-to-date version of this Recipe</strong></a></p>\n<h2>Step 1 - Set up a new Google Business Profile account</h2>\n<p>Click here to view this SOP 100: Set up a new Google Business Profile account (<a href=\"https://members.clickminded.com/sop/100/\">web version</a>) <strong>Outcome</strong>: Create a new Google Business Profile to manage your business account or your client’s business.</p>\n<h2>Step 2 - Optimizing a Google Business Profile listing</h2>\n<p>Click here to view this SOP 101: Optimizing a Google Business Profile listing (<a href=\"https://members.clickminded.com/sop/101/\">web version</a>) <strong>Outcome</strong>: Google Business Profile listing contains all the information necessary for potential customers to find you through search engines.</p>\n<h2>Step 3 - Keyword Research for Local Business</h2>\n<p>Take advantage of the many SOPs available in the library that address all the issues that can be uncovered by your audit.</p>\n<p>Click here to view this SOP 154: Keyword Research for Local Business (<a href=\"https://members.clickminded.com/sop/154/\">web version</a>) <strong>Outcome</strong>: Research a list of keywords that are relevant to your local business and inform your local SEO strategy.</p>\n<h2>Step 4 - Build citations in local directories</h2>\n<p>Click here to view this SOP 155: Build citations in local directories (<a href=\"https://members.clickminded.com/sop/155/\">web version</a>) <strong>Outcome</strong>: Add your business name and address to popular data aggregators and directories, in order to increase links and mentions.</p>\n<h2>Step 5 - Collect and manage customer reviews for Google Business Profile</h2>\n<p>Click here to view this SOP 158: Collect and manage customer reviews for Google Business Profile (<a href=\"https://members.clickminded.com/sop/158/\">web version</a>) <strong>Outcome</strong>: Generate a review form and send to your customers whenever you’ve successfully provided a service. Reply to your customers appropriately and delight them.</p>\n"}